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Infiniti: Infinitely You

INFINITI's meticulously crafted vehicles – from its eye-catching and bold exteriors to its luxurious interiors – are designed to elicit calm, serene moments for customers to catch a break from today's hectic, ever-demanding world. Infinitely You celebrate life's important moments that often happen inside your vehicle. The campaign highlights the space you need to relish in a moment of pride, have a conversation you've been meaning to have or just disconnect from it all and take a deep breath. Rooted in people and its drivers, INFINITI sets a new path forward to provide consumers with a comfortable place to exist, both physically and emotionally.

Team: Brian Carley; CCO, Bill Carlson; ECD, AJ Teiger, AD

Genres: TVC

This Work is: Luxurious, Relaxing, Comforting

Spots

1

Power Song

30s

There’s still one place you can go and be yourself, in an INFINITI. Get in. Turn it up. Sing your song. Feel Infinitely You.

2

Guy Thing

30s

There’s still one place you can go and be yourself, in an INFINITI. Surround yourself with friends, say the thing you’ve been meaning to say and feel Infinitely You.

3

Pep Talk

30s

There’s still one place you can go and be yourself, in an INFINITI. Collect your thoughts, gather your courage and feel Infinitely You.

4

Home

30s

There’s still one place you can go and be yourself, in an INFINITI. There’s luxury you can feel, and there’s luxury that lets you feel at home.

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Inspired by Netflix. Re-designed and developed by AJ in Los Angeles